The 4 major business benefits of colocation in 2018

Growing your business is exciting – but lots of things can conspire to slow you down – so when you expand, one of the primary brakes on your own growth can it be.

advantages of colo

Whenever your business reaches a certain size, you tend to end up with a lot of budget and resource tied up in housing, managing and maintaining your servers. That’s budget and resource that, in an world that is ideal you could launch to re-invest in growth initiatives.


You may think that a growing IT estate is an essential cost of being a growing and business that is successful. But actually, there’s a very simple strategy to reduce those quantities of expense and resource, and free your online business to grow.

It’s called uk server colocation, as well as in this website we look at four ways you can be helped by it achieve your business objectives.

What is colocation?
Colocation is when you install your servers in a professionally-managed data centre, in place of in your premises that are own. So instead of having to find space in your own building, pay for expensive cooling, and handle the maintenance of your servers, you pay an provider that is external do it for you personally as an element of a uk server colocation service.

High speed network connections betwixt your premises and their data centre give you access that is rapid your servers and storage, just as if they were installed in your own workplace.

Companies of all sizes choose uk server colocation as a technique since it delivers four major benefits:

1: take back budget to invest in growth
On-site servers can be one of the cost centres that are largest for a growing business. From employing skilled technicians and powering your servers, to ensuring they’re kept at a temperature that is steady on-site servers can demand a high budget – preventing you from investing in other key growth areas.

In fact, powering and cooling a data centre is a drain that is huge organizations around the world:

International information centres used 416.2 terawatt hours of electricity in 2015 – a lot more than the UK’s total electricity consumption
Data centres eat about 3% of global electricity supply
On average, a single rack in an on-premises data centre costs $120K over 10 years
By colocating your infrastructure in an external data centre, you can avoid many of those costs while still having the IT resources you’ll want to develop.

2: Create space to cultivate
Expanding your business often means you’ll want to find more space to accommodate your growing team. Trying to find new premises is costly and disruptive – even assuming you can easily find someplace suitable.

But IT equipment, uk server colocation can enable you to free up that space for more people, more storage or more facilities if you have a room or floor that’s currently housing your. You’ll save on the costs of finding and moving to new premises – as well as enjoying all of the additional cost savings that come from moving your IT infrastructure offsite.

3: Keep your applications up and running at all times
Your business utilizes critical applications like your website along with your core business software systems being up and operating and running at peak performance. But plenty of things can happen in your server room to stop that from happening. Power outages happen, UPS backups run dry, servers can suddenly go slow, and your technicians need a day off now and then.

By colocating to a shared data centre, you’re installing your servers in a professionally managed environment, increasing their reliability and uptime.

With a unified purpose of keeping infrastructure up and running, provided data centres have the ability to do a lot of things individual businesses can’t:

They will have teams of skilled engineers to provide expert management and support 24/7/365
They’ve numerous generators that are backup ensuring your service isn’t interrupted
They have extra backup sites to make fully sure your data may be restored in an emergency
4: Maximise data security and regulatory compliance
Data security is one thing every business owner is alert to – but keeping present with security risks and ensuring your data is protected can be a big drain on time, budget and resources. And when the flipside is the possibility of security breaches, fines, reputational damage and business downtime, you may feel you’re stuck between a rock and a place that is hard.

No business wishes to experience what happened to TalkTalk in 2015 – when the telecoms were cost by a security breach provider 101,000 customers and approximately £60M. Now that there are new data handling rules like the EU General Data Protection Regulation on the horizon, compliance is also an concern that is increasingly prominent.

Simply by using colocation, you are able to move the protection and compliance burden to a shared services provider with data security expertise – and avoid the potential risks of non-compliance or a data breach that is costly.

Far from just responsibility that is shifting a shared information centre can completely transform your protection, with many providers offering:

Round-the-clock security protecting the building
Locked cabinets and alarms to help keep individual racks safe
Top-of-the-line firewalls and encryption to protect your data and simplify compliance
The real-world advantages of colocation
You don’t want IT to slow you down when you have the ambition and the opportunity to grow your business. By moving your on-site IT infrastructure to a colocation provider, you can reduce costs, scale seamlessly, boost uptime, and mitigate security and compliance risks.

How colocation supported massive business growth for Brandwatch
One business that has put colocation at the core of their IT strategy is Brandwatch. With its marketing software in high demand, the company didn’t want IT to hold it back.

Browse the case study to see how uk server colocation has aided Brandwatch to develop from a £5M income business to a £180M global enterprise.

Learn more about colocation – including how much it costs
Colocation can help solve a few of your thorniest business challenges – and it doesn’t cost up to you might think. It costs, or what it could do for your business, get in touch with us if you have any questions about colocation, how much.